By setting up a #hashtag for your Event, you increase interactivity between users.
Setting up the Twitter Event hashtag
To set up the hashtag, in the Studio, go to Event builder → General information → Information and type in the desired hashtag in the Twitter hashtag field. (# Symbol is already included in the field, it is not necessary to add it again)
Using the Twitter Event hashtag
Once the hashtag is set up, the last three tweets will appear on the Event homepage, and Participants can then click on See More to see all the tweets. Participants will also be able to tweet from the mobile app using the Event hashtag.