Introduction
Creating homepage ads is a highly effective way to increase sponsor visibility and generate revenue. By placing ads on the event homepage, you allow sponsors to capture attendees' attention as soon as they access the platform, amplifying brand awareness and directing traffic to their booths or external links. Homepage advertising can also be customized to target specific attendee groups, enhancing sponsor engagement and optimizing ad effectiveness.
🚫 Free and Starter plans are limited to one Home Ad per event.
How to create an event home ad?
Follow these steps to set up homepage ads:
Log into the Studio
Open the event you want to create the ad(s) for
Go into the Sponsors & Advertising" tab
Click on " Create a home page ad"
Add an homepage image
Choose the redirection ( no redirection, exhibitors or link)
Choose the groups you want to target. If you add multiple ads that target the same group, they will display randomly, and change each time the user come back to the home page in the web app.
How are homepage ads displayed?
On desktop: Ads appear as vertical banners on the right side of the homepage.
On mobile: Ads are displayed as full-screen interstitial images, providing maximum impact for attendees on mobile devices.
The homepage of any event platform serves as prime digital real estate, making it a powerful tool for boosting sponsor brand awareness and driving significant revenue. By featuring ads on the event’s homepage, organizers can capture attendees' attention the moment they enter the platform, whether accessed via desktop or mobile. This visibility is crucial for sponsors and exhibitors as it enhances their brand presence and directs traffic directly to their booths or online profiles.