In Swapcard, you can create Items (Products, Projects, Job Offers, etc.) that Participants will be able to browse and bookmark. Your Exhibitors will be able to import them from the Exhibitor Center.
To keep things organized, you might be required to split your Items into different categories.
How to: create Items categories
Good news: it's quite straightforward! Log in to the Studio, go to the Content display, and select Items.
Then, click on Item settings right at the top of your Items list. If you haven't created an Item yet, 
On the next screen, scroll down and click on Create a new type of item.
Pick a name, and you are all set!
