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Setting up Free Tickets for your event

Learn how to create and manage free tickets using Swapcard Registration to streamline your event's registration process.

Updated over 2 months ago

Creating free tickets in Swapcard allows organizers to effectively manage and segment attendees from the point of registration. By applying different rules based on quantity, dates, and visibility, organizers can customize ticket availability and manage access for different attendee groups. This flexibility enhances the registration experience, maximizes attendance management, and improves overall event organization by ensuring the right attendees are in the right places.

Why set up free tickets for your event?

Free tickets provide several key benefits for event organizers:

  • Efficient attendee segmentation: Tickets allow you to categorize attendees into specific groups, making it easier to tailor communications, access, and event experiences.

  • Customizable access control: Use visibility settings to manage which tickets are public and which are hidden for special or internal use.

  • Streamlined registration process: Create rules based on quantity and availability dates to ensure smooth ticket distribution and attendance management.

How to create free tickets for registration

  • In the Studio, go to Registration > Tickets. You’ll see either a list of existing tickets or fields to create your first ticket.

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To create a ticket, complete the required fields:

  • Ticket Name: This name appears both internally in the Studio and externally for attendees, so choose a clear and descriptive title.

  • Ticket Type: Select Free to create a free ticket option.

  • Quantity: Set a limit on the number of tickets available or leave it unlimited.

  • Ticket Visibility:

    • Visible: Available to all attendees.

    • Hidden: Available only from the Studio, ideal for internal allocation or special groups.

  • Assigned Event Group: Assign registrants to specific groups based on the ticket selected, allowing for targeted communication and access controls. Learn more about Groups here.

  • Sale Start and End Dates: Define when the ticket can be acquired and when it will no longer be available.

  • Description: (Optional) Add a description to provide additional context or highlight what attendees will access with this ticket.

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There's no limit on the number of types of Tickets that can be created.

How to access your tickets

After tickets are created, they will be displayed in a table with the following details:

  • Ticket Name,

  • Status ( available, scheduled, ended)

  • Price,

  • Usage ( how many tickets have been used and how many remain),

  • Valid From Date,

  • Valid Until Date,

  • Group,

  • Visibility

You can also reorder tickets using a drag-and-drop feature. The order in Studio will mirror the order displayed on the registration form for users.

Important Considerations

  • Restricted Features: Some advanced ticketing features, such as creating paid tickets or more complex segmentation options, may be restricted based on your subscription plan. Contact support if you need access to advanced registration features.

  • Ticket Management: Regularly review and adjust ticket availability and visibility to optimize attendee management and ensure you’re meeting your registration goals.


Setting up free tickets in Swapcard helps you effectively manage your event’s registration process, segment your audience, and ensure the right attendees have access to the right content. By leveraging customizable ticket options, you can enhance your event’s organization and provide a smooth registration experience for all participants.

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